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Executive SummaryYour executive summary should be brief, preferrably not more than two sides of A4 paper with single space text. It must include a description of your project or business and how you intend to develop it, including how much capital you need and how you will use it. It must describe the competitive position of your product or service in world markets, or how you will establish and defend a niche. It should include summary CVs for you and the other key management and show how their skills will ensure the success of the business. You should include summary financials, showing how the cashflow of the business will work and when the business will reach strong profitability. |
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